Privacy Policy
Last updated: October 25, 2026
1. Introduction
SASU Organizen, doing business as Apexzen ("we", "us", "our"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit apexzenlabs.com ("Site") or purchase our products.
2. Information We Collect
Information You Provide
- Order information: name, email address, shipping address, billing address, phone number, payment details (processed securely by our payment processor)
- Account information: email address, password (if you create an account)
- Communications: information you provide when contacting us
- Quiz responses: chronotype quiz answers used to personalize product recommendations
Information Collected Automatically
- Device data: browser type, operating system, device identifiers
- Usage data: pages visited, time on site, referring URLs
- Cookies: we use essential cookies for site functionality and analytics cookies to improve our service
3. How We Use Your Information
| Purpose | Legal Basis |
|---|---|
| Process and fulfill your orders | Contract performance |
| Send order confirmations and shipping updates | Contract performance |
| Respond to your inquiries | Legitimate interest |
| Send marketing communications (with consent) | Consent |
| Improve our website and products | Legitimate interest |
| Prevent fraud | Legitimate interest |
| Comply with legal obligations | Legal obligation |
4. Sharing Your Information
We do not sell your personal information. We share information only with:
- Payment processors: to process transactions securely
- Shipping carriers: to deliver your orders
- Email service providers: to send transactional and marketing emails (with your consent)
- Analytics providers: to understand site usage (anonymized where possible)
- Legal authorities: when required by law or to protect our rights
5. Data Security
We use industry-standard security measures including SSL encryption, secure payment processing, and restricted access to personal data. However, no method of transmission over the Internet is 100% secure.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Order data is retained for a minimum of 7 years for tax and legal compliance.
7. Your Rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Object to or restrict processing of your data
- Data portability
- Withdraw consent at any time
To exercise these rights, contact us at hello@apexzenlabs.com.
8. California Residents (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
- Right to Know: You can request details about the personal information we collect, use, and share.
- Right to Delete: You can request deletion of your personal information, subject to exceptions.
- Right to Opt-Out: We do not sell personal information. If this changes, we will provide an opt-out mechanism.
- Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.
To submit a CCPA request, email hello@apexzenlabs.com with the subject line "CCPA Request".
9. Cookies
We use the following types of cookies:
- Essential cookies: Required for site functionality (cart, checkout, sessions)
- Analytics cookies: Help us understand how visitors use our site
- Marketing cookies: Used only with your consent to deliver relevant content
You can control cookies through your browser settings. Disabling essential cookies may affect site functionality.
10. Third-Party Links
Our Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies.
11. Children's Privacy
Our Site is not intended for individuals under 18 years of age. We do not knowingly collect personal information from children.
12. International Transfers
Our Site is hosted in the United States. If you access the Site from outside the US, your information may be transferred to and processed in the United States.
13. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a revised "Last updated" date.
14. Contact Us
For privacy-related questions or requests:
hello@apexzenlabs.com
SASU Organizen (Apexzen)
2 chemin de Thony, 74500 Evian-les-Bains, France